Our Collection

Shop All Imbue New Arrivals Agra Color Shop In Stock Runners Nook Samples Custom Only Sale

Available in 54 hues that span the color spectrum, there's an Agra rug to suit any room.

Custom Color

Collection

About Us

Since its inception in 2009, Armadillo has remained true to its mission as a purpose-led business, dedicated to making a difference not only in the sanctuary of the home but in the world around us.

Our Story

About

Our Purpose

Our Mission

In the design world, luxury is often the ultimate aspiration. To us, true luxury is leaving the world better than we found it. We call this philosophy, and our purpose, ‘Luxury For Good’.

OUR MISSIONImpact Report

Purpose

Journal

The Armadillo Journal is home to stories and conversations covering Places, People, and Purpose. You'll find features on people who inspire us, places and projects that delight us, explorations of ideas that ignite us, and rich reads for all those who journey with us.

People

Woodstrokes by Brodie Neill

For London Craft Week 2025, designer Brodie Neill unveiled ‘Woodstrokes’ – a sculptural furniture collection that transforms salvaged timber into fluid, brushstroke-like forms. Presented alongside Armadillo rugs and ceramics by our co-founder Jodie Fried, the exhibition explores the quiet persistence of craft and the exceptional beauty of material reuse. In this conversation, Neill reflects on movement, memory and the intelligence embedded in the act of making. Photography by Mark Cocksedge & Angela Moore

Playlist

The Armadillo Playlist Vol. 24 | Soft Meets Structure

Tune in to our latest playlist, a moody and meditative soundscape inspired by the quiet strength of AGRA FORMA. Smooth yet unexpected, these tracks invite you to slow down, lean in, and let raw edges and refined rhythms coexist – just like the collection that sparked it.

Playlist

The Armadillo Playlist Vol. 23 | Tea Room

Immerse in these ambient tunes curated by Australian sustainable tea brand Mayde to accompany the calming ritual of pouring and savouring their herbal blends. Let gentle melodies guide each tentative sip, allowing you to untether from fleeting distractions and take in the subtle beauty of the everyday vignettes around you.

Journal

Trade Services

Armadillo welcomes interior architects, designers, and decorators to become part of our trade program. Trade clients receive a dedicated account manager, access to our custom product programs, along with preferential trade pricing. The Armadillo Trade program is open to approved trade professionals only.

Begin Trade Application

Armadillo is the first brand to be accredited under the Carpet Institute of Australia’s globally-recognized commercial grading system for rugs.

Commercially Certified

Bring your ideas to life with samples. Our sample service allows you to experience the quality, texture and depth of our collection. It's an easy way to solidify your vision and select from our hand-crafted range with the utmost certainty.